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The choice of online gambling as the fastest-growing segment of gambling is supported by several key trends in the industry. Over the past few years, technological advancements, particularly the proliferation of smartphones and improved internet connectivity, have significantly enhanced the accessibility and convenience of online gambling platforms. This has led to an increase in participation from a diverse demographic, including younger audiences who may prefer the digital experience over traditional gambling forms.

Additionally, the legal landscape surrounding online gambling has been evolving, with more states and countries legalizing and regulating online gambling activities. This shift not only legitimizes the practice but also attracts more players who may have previously been hesitant to engage in gambling due to legality concerns.

Moreover, the COVID-19 pandemic played a crucial role in accelerating the growth of online gambling as physical casinos faced closures or restrictions. Many gamblers turned to online options to continue their gaming experiences, leading to an increased user base and higher revenues for online platforms.

In contrast, while sports betting, lottery-based gambling, and casino gaming each have their own growth trajectories, none have matched the explosive increase seen in online gambling, especially in States where it has been legalized and marketed effectively. The wide array of games available, bonuses offered to new players, and the overall user experience offered by online platforms